Apple and its followers in China

Apple topples market estimates. So does its followers in China.

In China, MP3 industry has always been in a mess. Since the launch of first iPod, MP3 became popular in China, too. Hundreds of factories started to produce MP3. After all these years, iPod is becoming more and more popular, but the China MP3 industry is still full of small factories, no big brand. Among them, now, there are two manufacturers are doing good jobs. They are Meizu and Oppo.

Especially Meizu, follows Apple very close. At the beginning, Meizu copied iPod appearance, at the same time, only 1/3 or half of the price of iPod. But now, Meizu is still following Apple, though, is doing a better and better job. The quality is better, the launch time is shorter, and now they began to add some more human oriented functions, which is better than iPod! At the same time, the price is still half of the price of Apple.

When I found there is almost only Apple iPod as the MP3 player in US, I was astonished. It is unbelievable. In the biggest market, there is only one brand in the market. Yes, iPod is good, but I like to have more choices. In China, there are dozens of brands in the market, with different prices and choices!

I hope the followers in China will sometime equal Apple.